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Jonathan Sturgeon
- Founder of Dingus and Zazzy
- $10 Million annual revenue
- Published August 19, 2024 by Fardeen Khan
- Reviewed and edited by Niall Doherty
Jonathan Sturgeon is the founder of Dingus and Zazzy, a productized marketing agency.
In a recent interview, he shares…
We’re 3.5 years into this model, and we’re just about to close in on 8 figures this year. That’s right, we’re hitting $10 million, baby!
Jonathan started off running Facebook ads for clients.
Then 
People started asking me and my small team to do other types of work like design, copywriting, websites… so I was like, “sure! no problem, as long as we aren’t wasting time thinking about hours
So clients pay monthly for unlimited service 
(Well, kinda. See their pricing packages here.)
Jonathan says there’s plenty more opportunity out there for the productized service approach…
Anyone can do what we do. There’s nothing proprietary about taking something normal and hourly and making it unlimited.
The real question is, do you have enough tenacity to attempt it and for real with no catch? I think it works because there’s no other option, it has to work.
Finding clients…
All we’ve ever done is cold calling and cold email. That’s it. Cold cold cold. Straight from the freezer.
We got to our first million with just one guy and his assistant dialing one number at a time and manually sending emails.
So nothing fancy.
Just grinding it out one call and one client at a time.
Original business ideas are cool and everything, but it’s the boring stuff like this that more often makes millions 
What’s another service that is normally charged at an hourly rate?
What if you tried that with a productized approach?
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